
La Reina

Meet La Reina, the first-ever shoe built by and for women in mortgage. Inspired by Hispanic and Latino heritage and engineered for all-day comfort, its signature metallic gold sole crowns every step with confidence. Profits from every sale fund HOME's mission to advance Hispanic and Latino homeownership through education, advocacy and practical tools for borrowers and loan officers alike.
WHY NOW
The Hispanic and Latinx market is a monumental opportunity in our industry. This dynamic community is poised to drive 70% of U.S. homeownership growth over the next 20 years, marking it as one of the largest untapped segments available.
For forward-thinking loan officers and brokers, now is the time to strategically engage and capture this explosive growth. The best time was yesterday, the right time is now.







ADVOCACY
NETWORKING
& SUPPORT
COMMUNITY
DEVELOPMENT
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EDUCATION
& EMPOWERMENT
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